Account Mein - India's largest B2B Channel Payments Partner

Today, customers are responsible for every business. A recent study found that it wouldn't matter to consumers if 74% of the brands they use today disappeared tomorrow. Customer relations are everything. Direct Payments in FMCG are here! Direct-to-consumer (D2C) companies have been around for a while, but they popped up overnight. Looking at the e-commerce market more broadly, we see that Amazon offers 'pay directly to fmcg' for over 80 private labels. For sale. This is important because when companies like Amazon switch to a direct-to-consumer sales strategy, the trend certainly doesn't change quickly. With the dramatic changes in consumer and food demand, DTC is here to stay and opens up numerous opportunities for e-commerce, especially in the FMCG industry. An essential part of a manufacturer's omnichannel strategy is its online presence. These engagements are used to collect customer data, share product information, promote brand loyalty, evaluate pricing, comp...

Companies reward their employees in two ways: directly and indirectly. This blog explains their differences and how they can help companies understand the overall value of their employee compensation package. Rewards are often expressed in money. For example, Merriam-Webster defines it as "pay for performance." But compensation is more complicated than that. In human resources, payment includes all the ways an employer rewards its employees, directly or indirectly. What does this mean? Let's look at direct and indirect rewards and how HR professionals should communicate them as one compensation package.  Direct and indirect compensation : Defined Direct compensation is a cash payment to an employee for time worked or performance. E.g.: base salary salary bonus incentive After a while Direct compensation typically includes fixed compensation (e.g., base salary) and short- and long-term incentives (e.g., overtime and bonuses). Other non-monetary benefits (including those wi...